This course Includes:
You will get all course content: videos, pdf, screenshots, docs, etc. EVERYTHING.
Here is a screenshot from the private folder that you will get access:
Sales Page for Facebook Ads Training - Lessons from a Former Facebooker by Khalid Hamadeh
Teaching you what I learned from 3 years working at Facebook as a client ads consultant : the secrets, principles, and practices used by the world’s best Facebook ad marketers. I’ve also advised dozens of startups through my consultancy, and launched 6 eCommerce companies of my own.
*only publicly available information is shared, nothing breaking NDA agreement.
Covering every subject you need to know about Facebook ads: FB’s ad ecosystem, building compelling ads, the ad auction, campaign structures, bidding, and more! Want to see a new subject covered? Just ask! I’m always creating new content based on student demand , changing best practices, and ad product updates.
Exclusive access to the private Facebook group
You’ll be added to the private Facebook group, to participate in discussion and Q&A with other participants, and myself. Is there a subject you’d really like covered? Just ask, and I’ll respond!
Khalid is a Facebook ads expert with 6 years experience in Facebook ads, and 3 years spent working at Facebook as a client ads consultant.
Khalid worked with dozens of clients, both multinational enterprises, as well as small/medium companies, helping them drive return on investment through Facebook & Instagram ad campaigns. Among others, he’s worked with Netflix, eBay, Johnson & Johnson, Coca-Cola , and many early stage startups.
He currently runs a Facebook Marketing consultancy, and a growing eCommerce business, StrawSave.
The complete course includes 60+ video lessons (and growing!) on-demand, and exclusive access to my private Facebook group.
With proven methods, used by the most sophisticated advertisers. Want to access a free mini-course? Click HERE.
- Brands Built Entirely on Facebook & Instagram – What do They Know?(1:07)
- About Me(2:11)
- What You’ll Learn in this Course(2:04)
- Agenda for This Course(1:13)
- Facebook’s Ad Ecosystem and the 10 Year Roadmap(2:20)
- Beyond the Facebook Blue App(2:05)
- Cross-Channel, Cross-Device, Identity Tracking(0:55)
- The Emergence of Digital Native Companies, Built on Facebook and Instagram(2:43)
- Programming the Right Instructions: Campaign Objectives(2:38)
- Modern Problems Require Modern Solutions(2:20)
- Ad Ecosystem Quiz!
- NEW: Ads Manager Part 1: Beginner 101, Navigation, and Reporting(19:25)
- NEW: Campaign Structures: Evolving From Basic to Advanced(12:50)
- How the Facebook Ad Auction Works(1:58)
- The Underlying Auction Formula That Runs EVERYTHING(5:02)
- How to Win at the Auction(4:30)
- Minimizing Constraints on Delivery(1:13)
- Why are Lookalike Audiences So Powerful?(2:19)
- Building a Robust Lookalike Targeting Strategy(4:02)
- NEW: A Step-by-Step Guide to Setting Up Lookalike Audiences (in Ads Manager)(8:20)
- The “Learning Stage” of Optimization(1:46)
- Preventing “Significant Edits” & Learning Resets(3:08)
- What Exactly is the Facebook Pixel? Why is it a MUST?(2:51)
- Facebook Pixel Implementation Principles(5:45)
- Placement Liquidity (Automatic Placements & Asset Customization)(3:16)
- Post-Click User Experience(2:49)
- Key Takeaways(3:29)
- Ad Auction Quiz!
Click HERE to access my 100% FREE Mini-Course, with over 15 free video lessons, like this lesson below:
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