I want to mainly use this on Webinar or Live Streaming, do the formulas still apply?
Yes, 100%. In fact there is a special training inside the Academy that shows you how to apply all of the principles to both webinar, video and live streaming. This means you don’t have to wait to have speaking engagements to use it. You can literally start using the principles to sell on your webinars and live streaming tomorrow!
We also have slide decks and speech scripts with specific steps for webinars, so you’ll know exactly how to speak and sell like a professional on any digital stage.
I don’t have an online offer yet, should I wait to develop that first?
I’ve got you 100% covered. Firstly, many people who join don’t have an online offer yet, and can easily sell their coaching, consulting or training service. But as a special bonus, I’ve added in “How to Build Your Online Offer”. This will take you step-by-step through the process I use to create best selling digital courses. It will take all the stress and guess out so you can finally get your digital offer up and selling!
I’m already doing another course or program, shouldn’t I wait to finish that before taking this?
Firstly, I think it’s great that you’re doing a course. Because it means you’re someone who is committed to growing. But here’s the problem with most courses. They teach you how to ‘build a product or a membership’ but they don’t teach you how to actually sell it. The Sell From Stage Academy® is the formula for you to sell the thing you’re building. In other words, you don’t actually have a business without selling it. Don’t be like most struggling entrepreneurs who think that they need to just take courses to learn how to “build a product or membership”. It’s the successful entrepreneurs who know that it’s about selling the product that makes you a real business. And that’s exactly what we teach in this Academy.
I don’t want to sell from stage. I just want to be a better speaker! Can you help me?
Sell from Stage Academy® is all about helping you craft powerful presentations that touch hearts, shift minds,
move your audience to take that next step with you. In fact, there is a full section called “No Sell” Signature Talks, that takes you through the exact steps for building a standard keynote. This is great for conferences that don’t allow you to pitch (but as you’ll discover quickly when you use ‘the infusion selling formula’, your audience will approach you right after to join your programs.
In fact, Becky Fields (a Sell from Stage Academy® alumnae) was feeling the same way
when she joined the program. As a career banker and coach for high-performing women in business, Becky started to get asked to speak in front of groups of women executives. When she joined Sell from Stage Academy®, she was more concerned with honing her speaking skills so she could make a good impression on her audience and not be boring.
But Becky realized that selling from the stage is actually EASY and FUN!
“I followed the exact formula Colin gave us on the first day, and you know what? I sold from stage the first time I used it. I booked clients from that very talk. I didn’t even really mean to! I just followed his formula. It didn’t feel like selling at all.”
Will this really be worth the money for me?
I can only speak from my own experience, and from what I’ve heard other successful entrepreneurs say. And that is ‘that spending money to learn how to make money is not a cost it’s an investment’. In fact, a lot of the students in the Sell From Stage Academy® use the formula in their first presentation or webinar and make back their entire investment. Obviously, I can in no way guarantee this as everyone’s personal situation is different. But I’d recommend not to think about this investment as a ‘sunk cost’. This is the seed that will grow into the oak tree of your business. Most presentations I do I’ll gross more than $10,000 – $40,000+ in revenue on the backend. If I saw ‘investing in myself’ as being something I couldn’t afford I would never be able to teach you this proven formula.
I know you said that I won’t have to be pushy…but for real, how “salesy” is your Sell from Stage formula?
This program is all about giving you a process that teaches you to sell your products in a way that embraces your natural voice, and positions them as a natural next step for your audience (rather than just something to buy)
Take it from Robyn Shields, who said:
“The program gave me simple, easy to follow formulas that didn’t feel lofty, rushed, or pushy. If I can learn how to present even 20% of what I learned from Colin, I would buy my own offer! And walk away feeling like I got the deal of the year. If you thought you could never be an effective speaker who sells, take Colin’s course and you’ll come out believing in yourself.”
This was Amy Porterfield’s concern also:
“I never want to come across as too salesy, or too aggressive, or the kind of girl that pitches on stage all the time. And so I wanted to do it in a way that felt really good to me, and that’s why I wanted to work with Colin. So he gave me some strategies and tips that were really specific to what I was selling, and how I wanted to sell it from stage. And I listened to every word he told me, and I did everything that he told me to do. And not only did I generate more than $450,000 dollars from selling onstage at one event, but more so than anything, it felt good. It felt really good and authentic, and it felt like me.”
Is the content drip feed or fully available on purchase?
The good news it’s FULLY available on purchase. Once you join, you get everything! Hey, we live in the Netflix binge era. I know my audience.
When is the Sell From Stage LIVE Event and what are the details?
The Sell From Stage LIVE Experience will be held annually and virtually until Covid restrictions are lifted. In the future, it will be held again in Orange County, California.
Please be aware that ALL the strategies and coaching you need to become a persuasive speaker are found in the online course, bi-weekly coaching & community.
Once dates are confirmed, if you can’t make them, there will be an opportunity next year to join the next event.
I’m a professional keynote speaker. I can’t sell from stage… can I?
Yes you can! In fact, you’re actually doing your audience a disservice by NOT selling from stage — even when you’re already getting paid just to be there, and the pressure is (somewhat!) off.
But I totally get it — Marty Wilson (Comedian of the Year and CSP) was feeling the exact same way. When Marty joined the Sell from Stage Academy®, he was clocking almost 100 paid keynotes per year.
“I thought if you’re being paid to be up on a stage, you can’t sell while you’re up there. That’s just not the done thing. That’s just not good form. But after working with Colin, he has the system worked out so well that not only are your clients okay with you selling on stage, they’re actually enthusiastic about it. Because they know that their people will get better value if you sell them programs or further workshops and that sort of thing!”
I don’t have any presentations booked, will this program help me book speeches?
Yes! In fact, we have a special bonus to help you get booked for MORE presentations MORE often. When you join the program, you’ll get access to my exclusive “Find More Stages” system, which walks you through a step-by-step process to getting booked, and you can start with using the methods on Webinar, Video and Facebook live. Plus Colin will be running extra bonus trainings on this as the course unfolds.
I don’t have my signature talk yet, do I need it to join the Academy?
No you don’t. This is one of the main purposes of the program. It will give you the exact step-by-step formula for building your signature talk. Even if you don’t want to ‘sell from stage’. The ‘No Sell’ Signature talk section will hold your hand through the whole process and you’ll be writing a signature talk sooner than you know it!
I’m fairly new in my business, is this Academy too advanced for me?
Don’t get me wrong, this Academy has the most advanced strategies to speak and sell on any stage in the world. It’s the reason some of the biggest influencers join (as you’ve see in the caste studies above). But as long as you have confidence in your ability to deliver value to your clients, why would you waste time and money trying to figure this out yourself. Especially when you can follow a proven process right from the beginning. It will allow you to lay the right foundations, that other only wish they had from the beginning (including myself).
So if you like me and my content, take a deep breath and trust yourself on the next level! I’ll see you inside.
How long do I have access to the product, community and coaching?
At the standard level, you are guaranteed lifetime access to the Sell From Stage Academy® Product and Content. Minimum of 12 months access to the exclusive Facebook community and 18 months to attend a virtual event (or 2 Virtual Event options). You may end up receiving more than what is mentioned above, but that is what we have as a guarantee currently.