Impacting Millions 2021 by Selena Soo

If you dream of reaching & helping more people,
let me show you how…





“OPRAH MAGAZINE SAID YES TO ME!”
“Oprah Magazine said YESSSSSSSS to me! One of my dreams come true. Thank you, Selena Soo for this course, the encouragement, and these opportunities.”


“I HAD NO CLUE WHERE TO START. THIS HAS BEEN A GAME-CHANGER!”
“I wasn’t going to join Impacting Millions because I wasn’t sure I could do it. I had no clue where to start, but the step-by-step of what to do was a game-changer. As a single mom, I didn’t have a lot of time or money to get publicity. Plus, I’ve never been a writer! Since Impacting Millions, I’ve been a source for MindBodyGreen, Women’s Health, Bravo TV, and Cosmopolitan… and landed a local TV segment on Fox!”



“I TRIPLED MY BUSINESS REVENUE!”
“I joined Impacting Millions to get consistent, high-paying clients – and stop the feast or famine in my sales. I did over 60 interviews in my first year of the program, leading to new clients and tripling my business revenue. I discarded clients that didn’t fit my mission and I only have clients I love!”


“TO DATE, I’VE BEEN FEATURED ON AROUND 25 PODCASTS…”
“The biggest takeaway has been the way that I’ve been able to build relationships with influencers in my industry.”


It’s almost like they’re part of a secret club that you haven’t been invited to. Everyone seems to know who they are. And it’s frustrating to sit back and watch them:
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Get interviewed on top podcasts or featured in Forbes… when you can’t even track down the contact information of who to pitch.
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Launch their own podcast & land on the New & Noteworthy list… when you can barely get anyone but your mom to listen to your show.
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Sell out their online courses and celebrate 6- and 7-figure launches… while you’re trying so hard to get even a trickle of sales.
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Get invited to speak at major events or to your favorite influencer’s mastermind group… when you struggle to get people to watch your webinars or Instagram stories.
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Get featured on a “Top 10” or “People to Watch” list… when the last time you’ve been recognized for anything was getting a gold star for your high school English class essay.
YOU KNOW YOU NEED TO PUT YOURSELF OUT THERE AND GET MORE                           .
BUT WHERE DO YOU START? AND… HOW?

YOU HAVE A POWERFUL MESSAGE TO SHARE WITH THE WORLD, TOO.
THE ONLY PROBLEM IS… THEY DON’T KNOW IT YET.

There’s a shortcut to reaching hundreds, thousands, or millions of people, multiplying your credibility, and making a much bigger impact in the world.







Impacting Millions® helps you land
dream publicity opportunities
that will catapult you

You’ll attract clients with greater ease, while impacting more lives than you ever imagined. Because you're tired of playing small. Hiding in the shadows while your colleagues shine.


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You land an interview with Amy Porterfield for Online Marketing Made Easy. Thousands of people feel connected to your story. All of a sudden your email list explodes with new people who are excited to hear about your next program.
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You write an epic thought leadership piece for MindBodyGreen, and it makes the homepage. You check the article, and you see that two hundred people have shared it with THEIR audience, and you’ve got comments galore.
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A famous influencer everyone follows says, “Would you like to be a guest expert in my group program? I know the hundreds of business owners in the group would love to hear about your work.”
Then other people reach out to you to say:
“I’m seeing you everywhere! How can I work with you?!”
As you enroll more clients into your programs, you start to collect more success stories and testimonials. And now, whenever someone comes to your site, it’s immediately obvious to them that you’re the go-to expert. The real deal.
They see media logos of all the places you’ve been featured. Testimonials from influencers who endorse your work. Rave reviews from the people you’ve helped. It’s clear that you’re making your mark on the world and that people are recognizing it.
Our students regularly experience this exact scenario inside Impacting Millions®


OUR STUDENTS HAVE BEEN FEATURED IN:






HI, I'M SELENA.
When I started my coaching business, I struggled to put myself out there. I’m an introvert and felt much more comfortable staying behind-the-scenes.
My job was helping my clients become the next “big thing” – but I struggled to pursue that visibility & recognition for myself. But I wanted to make a real impact in the world, and in order to do that – I had to let myself be seen.

It all started by asking the people I’d helped for testimonials and highlighting their praise on my website (and yes, it was even hard for me to do this!) Then, I wrote pieces for Forbes, Fast Company and Ramit Sethi’s popular I Will Teach you to be Rich blog.
I pitched myself for top podcasts like Mixergy and Smart Passive Income with Pat Flynn. These opportunities cemented my credibility and gave my email list a huge boost of qualified leads.
This high profile media attention attracted tons of new clients and transformed into a multiple 7-figure business. When I ask people what drew them to my work, they say: “I’ve been seeing you everywhere, and I knew it was a sign we’re meant to work together.”
BEING IN-DEMAND DIDN'T HAPPEN BY ACCIDENT.
I mustered the courage to put myself out there, and intentionally pursued the right publicity opportunities to position me as a sought-after expert in my field. And now, I want to help you do the same.
 

Impacting Millions® is for you if you are an entrepreneur, expert, coach, or service provider who:
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Has a purpose to inspire, motivate, and ignite others, but you aren't sure how to reach these people.
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Has a vision board full of goals like getting featured in major media outlets, getting invited to do a TED Talk, or writing a book.
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Wants to be known as an industry leader who sells out courses and other programs with ease.
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No more waiting to be noticed.
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No more spending time convincing people to choose you.
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No more having potential clients haggle with you on prices (when you know you're worth more than what you’re asking in the first place!).
 It's time to put yourself out there with confidence!



KICK-OFF LESSON: Mastering Your Mindset
Learn to overcome the obstacles that stand between you and your dreams by changing your mindset and seeing yourself as a powerful creator who’s capable of big things.

Create Your Plan to Become a Media Star
In Module 1, you’ll create your own strategic publicity plan to make it easier for you to land dream opportunities that take your business to the next level.
 
Discover top 20 media outlets that are right for you, and create an action plan to get these exciting opportunities.
Learn how to use publicity to land more 1-on-1 clients, sell out your group program, or land a lucrative book deal.
Leverage your publicity so it reaches more people in your target audience and establishes you as an industry leader.

Get the Media to Fall in Love with You
In Module 2, you’ll learn how to position yourself as a credible expert to the media, even if your business is new and you don’t have a lot of experience.
 
Craft your unique story – one that will inspire reporters to profile you and recommend you to their audience.
Discover 17 credibility markers you can use to establish yourself as a leading expert, so that you’re regularly featured on your favorite websites, podcasts, influencer platforms, and TV news shows.
Uncover what the media is really looking for when they decide which stories to cover.

How to Pitch, Land, and Leverage Guest Posts
Guest posts are an easy way to get started with publicity. While print magazines only publish 10 to 12 issues per year and have limited space, online publications constantly look for fresh content.
 
Create attention-grabbing headlines that editors at sites like Business Insider, Forbes, and MindBodyGreen won’t be able to resist.
Get the proven formula for writing guest posts that garner hundreds (or even thousands) of likes, shares, comments, and links.
Develop a method to follow up with editors and form meaningful relationships with them, so they’ll want to work with you again and again.

Get Your Story on Top Podcasts
When you share your story on a podcast, it helps you connect with your audience in a more personal way. Module 4 shows you exactly how to land the podcast opportunities of your dreams.
 
Get insider tricks for landing interviews with experts in your industry including on your favorite podcasts.
Learn how to ace your podcast interview: I’ll share important tips to help you prepare for the spotlight, and answer some commonly asked questions surrounding podcast interviews.
Find out how to use your podcast interviews to create more raving fans – who can’t wait to work with you as private clients or join your group program.

Secure Guest Expert Opportunities with Industry Influencers
If it’s your goal to be promoted by the biggest influencers in your industry, Module 5 is for you. In today’s world, influencers have their own unique platforms – their membership sites, Facebook groups, premium group programs, and masterminds – where your ideal clients are hanging out.
 
Learn different ways you can collaborate with industry influencers to get introduced to their fans.
Discover how to get chosen for these elite opportunities, even if these influencers have no idea who you are.
Leverage these guest expert opportunities to enroll more people in your high-end offerings.

Get Featured in Prestigious Print and Digital Magazines
If you dream of being in one of your favorite magazines, I’ll show you how! This highly coveted opportunity is an excellent way to reach the masses and give your brand a colossal boost.
 
Discover the secrets to getting YOUR name in top magazines like Oprah, Fast Company, Glamour, TIME, and more.
Get insider tips for developing stand-out story ideas and memorable quotes that magazines love to cover.
Learn the proper way to follow up and nurture relationships with magazine editors, so you become a trusted resource to them.

Land Interviews on Popular TV Shows
Want to get the attention of millions of people, instantly? TV allows you to reach the masses and become a household name. Learn the do’s and don’ts of being on TV, so you can make the most of this valuable opportunity.
Learn how to get featured as a guest expert on top TV shows including The Today Show, The Dr. Oz Show, Good Morning America, and more.
Discover the do’s and don’ts of being on TV so you can put your best foot forward and avoid rookie mistakes.
Get my top tips for creating powerful sound bites that turn new fans into regular clients.
To sum it up, Impacting Millions® shows you how to get the publicity opportunities of a lifetime, so you’re the
indisputable choice for your ideal clients.
You’ll learn how to strategically leverage publicity to grow your brand and audience like never before!


Personalized Coaching From Me
You’ll receive 6 Group Q&A Coaching Calls with me, where I can answer your personal questions about landing dream publicity opportunities to grow your business.


Monthly Hot Seats with Lynya Floyd
Every month, you can apply for hot seat coaching, led by my Senior Media Coach Lynya Floyd. She can give you live feedback on your story ideas, pitches, and messaging! She's a veteran magazine editor and writer for publications like Money, Glamour, Essence, Family Circle and Cosmopolitan. She’s also helped entrepreneurs, like you, get into Business Insider, Forbes, Entrepreneur, and plenty of top podcasts.


Master List of Our Favorite Media Professionals
Use our Master List of Our Favorite Media Professionals to find contact information for important media contacts, including staff writers, editors, contributors, and podcasters. Our list ensures you have contact info that’s accessible in one place, to save you time before you scour the internet in hopes of finding the correct person to pitch.


One Year Membership to the Impacting Millions Club
Connect with the next generation of influencers and thought leaders!
When you join Impacting Millions, I’m giving you access to the Impacting Millions Club.
The Impacting Millions Club is our private community filled with superstar students and high-achieving entrepreneurs who are doing inspiring work around the globe.
Together, we help each other get to the next level by sharing collaboration ideas, insider strategies, and unadvertised media opportunities.
For example, if a group member lands a spot on Hay House Radio or a two-page magazine spread, I invite them to share their secrets and answer your questions in a special thread called Insider Shares.
Or…
When someone in the media asks me if I know a great health, business, or relationship expert for a story, I share these “unadvertised” opportunities with you in the Impacting Millions Club private Facebook community.


The 60-Day Impact Challenge (with prizes!)
It’s important to us that you get results during our program, and one way we’re doing that is through “The 60-Day Impact Challenge.”
During this challenge, you’ll follow a step-by-step roadmap designed to eliminate overwhelm and keep you taking small (yet powerful) steps forward as you pursue publicity.
As an added bonus, you get points as you complete each step, and we’ll be awarding great prizes to those with the most points. (A little friendly competition never hurt anyone!)
 


Hiring a PR firm could easily cost you $5,000 – $10,000. Per month. (And that's with a 6 – 12 month minimum commitment.)
But with Impacting Millions, you’ll learn all you need to know to get your own publicity… forever.
Once you have these skills, you’ll be able to regularly land dream opportunities that most entrepreneurs never get. Plus, you’ll build powerful relationships with the press that are worth their weight in gold.
And I want you to know… Your biggest dreams are within reach. It’s your time to step onto a bigger stage and impact more people.
(It may seem scary at first – but really, keeping your ideas to yourself would be doing the people you could help a disservice.)



Select your investment option to get started.
ENROLL NOW5
One Payment of $2,997
(Save $567)
ENROLL NOW5
12 Monthly Payments of $297

Bonus #1: Three Guided Implementation Sessions ($900 Value)
Included With Impacting Millions – when you pay in full today
During our three guided implementation sessions, we work together as a group to complete specific tasks. During this dedicated work time, we’ll focus on developing your media bio, creating your story ideas, and writing and sending your pitches.
Bonus #2: Professional Pitch Review ($300 Value)
Included With Impacting Millions – when you pay in full today
Send one of your pitches in for a professional review. Our friendly media professional will review it and provide you with warm and helpful video feedback with ideas to improve or polish your pitch so it’s media ready.
TOTAL VALUE OF PAY-IN-FULL BONUSES: $1,200

Will getting publicity help me grow my business?
Will Selena be connecting me directly to her media contacts?
Can you guarantee that I will get media by signing up?
What if I have to miss a hot seat or Q&A call?
How much time will this take?
When does the program start and what if I can’t get started right away?
How do I know if I’m ready for the media?
What if I’m uncomfortable putting myself out there?
What if I’ve already bought a publicity program before?
This is a big investment for me. How can I find the money to pay for this?
How does your Money-Back Guarantee Work?


You have everything to gain and nothing to lose. With the 30-day money back guarantee, you have plenty of time to make sure the course is right for you. We just ask that you give the program a fair chance by diving in and applying the amazing content to your business.


Select your investment option:
ENROLL NOW5
(Save $567)
ENROLL NOW5
12 Monthly Payments of $297
HAVE QUESTIONS / NEED HELP?
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